01. Who We Are
This Privacy Policy explains how Dugal Ruby Adventures LLC ("Dugal Ruby Adventures", "we", "us" or "our"), located at 149 W 200 S, Burley, ID 83318, USA, collects, uses, discloses and protects personal information when you visit ticlaspalmas.com (the "Site"), contact us, request an adventure trip or rent equipment through us (together, the "Services").
By using the Site you acknowledge that you have read this Privacy Policy. If you do not agree with it, please do not use the Site or submit your information to us.
02. Information We Collect
Information you provide to us
- Contact & request details — your name, email address, phone number (optional), selected activity, preferred date, group size and the content of your message when you submit our request form.
- Newsletter — your email address if you subscribe to updates.
- Communications — information contained in emails or calls you exchange with us.
- Trip information — if you book with us, details needed to deliver the activity safely (for example, participant names, age, experience level, equipment sizes and relevant health or fitness notes you choose to share).
Information collected automatically
- Technical data — IP address, browser type, device type, operating system, referring page and the date and time of your visit.
- Usage data — pages viewed, links clicked and general interaction with the Site, collected only with your consent through analytics cookies.
- Advertising data — if you consent to marketing cookies, information about how you arrived at the Site from an advertisement (for example, a Google Ads click identifier) and whether you submitted a request.
We do not knowingly collect sensitive personal information such as financial account numbers or government identification numbers through the Site. Please do not send such information through our forms.
03. How We Use Your Information
We use personal information for the following purposes:
- To respond to your inquiries and prepare adventure proposals, quotes and itineraries;
- To arrange, confirm and deliver the activities, events and equipment rentals you request;
- To communicate with you about your request, booking, schedule changes or safety information;
- To send newsletters and promotional messages if you have subscribed (you can unsubscribe at any time);
- To operate, secure and improve the Site, including preventing spam, fraud and abuse;
- To measure the effectiveness of our advertising, including Google Ads, where you have given consent;
- To comply with legal obligations and enforce our Terms of Use.
04. How We Share Information
We do not sell your personal information. We share information only as described below:
- Service providers — companies that host our website, deliver email, or provide analytics and advertising measurement, acting on our instructions.
- Activity partners — licensed guides, outfitters, transport providers, venues or event organizers when needed to fulfil a trip you have requested. They receive only the information required to deliver that service.
- Google — if you consent to analytics or marketing cookies, Google may collect data as described in "How Google uses information from sites or apps that use its services" at policies.google.com/technologies/partner-sites.
- Legal & safety — when required by law, subpoena or court order, or to protect the rights, property or safety of our customers, staff or the public.
- Business transfers — in connection with a merger, acquisition or sale of assets, subject to this Privacy Policy.
05. Cookies & Tracking Technologies
Cookies are small text files stored on your device. We group them into the following categories, and you can choose which ones to allow in our cookie banner or at any time via :
- Strictly necessary — required for the Site to function, protect forms against spam and remember your cookie choice. These cannot be switched off.
- Analytics — help us understand how visitors use the Site (for example, Google Analytics) so we can improve it.
- Marketing — used to measure the performance of our advertising (for example, Google Ads conversion tracking) and, where permitted, to show you relevant ads on other websites (remarketing).
Non-essential cookies are placed only after you give consent. We use Google Consent Mode, which means Google tags adjust their behavior according to your choice.
Do Not Track & Global Privacy Control. We treat a Global Privacy Control (GPC) signal from your browser as a request to opt out of marketing cookies and the "sharing" of personal information for cross-context behavioral advertising.
06. Data Retention
We keep personal information only for as long as necessary for the purposes described in this policy: inquiries that do not result in a booking are generally deleted within 24 months; booking records are kept as long as required for accounting, tax, insurance and legal purposes; newsletter data is kept until you unsubscribe. When information is no longer needed, we delete or anonymize it.
07. How We Protect Your Information
We use reasonable administrative, technical and physical safeguards to protect personal information, including restricted access to submitted data, secure hosting and spam protection on our forms. No method of transmission over the internet or electronic storage is 100% secure, so we cannot guarantee absolute security.
08. Your Privacy Rights
Depending on your state of residence (for example, California, Colorado, Connecticut, Virginia, Utah, Oregon, Texas and other states with consumer privacy laws), you may have the right to:
- Know and access the personal information we hold about you;
- Request correction of inaccurate information;
- Request deletion of your personal information;
- Opt out of the sale or "sharing" of personal information and of targeted advertising;
- Receive a copy of your information in a portable format;
- Not be discriminated against for exercising these rights.
To exercise any of these rights, email us at [email protected] with the subject "Privacy Request". We will verify your request and respond within the time required by applicable law (generally 45 days). You may use an authorized agent to submit a request on your behalf. You can unsubscribe from marketing emails at any time using the link in the email or by contacting us.
09. Children’s Privacy
The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13 online. Bookings for minors must be made by a parent or legal guardian. If you believe a child has provided us with personal information, please contact us and we will delete it.
10. Third-Party Links
The Site may contain links to third-party websites, such as Google Maps or partner websites. We are not responsible for the privacy practices or content of those websites. Please review their privacy policies before providing any information.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page shows when it was last revised. Material changes will be highlighted on the Site. Your continued use of the Site after changes are posted means you accept the updated policy.
12. Contact Us
If you have questions about this Privacy Policy or how we handle your information, please contact us: